On Saturday, 20 September 2025, the Free State Uncovered Tourism Festival & Expo lit up the War Museum in Bloemfontein with a celebration of culture, hospitality, and adventure. Among the many exhibitors, Maluti Muti proudly stood out as the only cannabis stand — representing the plant, its healing power, and its potential to transform tourism in the Free State.
Cannabis Tourism: A New Frontier for the Free State
Around the world, cannabis tourism has become an exciting part of the travel industry. It combines wellness, culture, and exploration, offering travelers unique experiences such as:
- Guided farm tours where visitors learn how cannabis is cultivated.
- Cannabis-friendly accommodation where guests can relax and connect.
- Educational workshops and wellness retreats focusing on natural healing.
- Cannabis-inspired live music, art, and social gatherings.
For the Free State, cannabis tourism represents a new opportunity to grow the local economy, attract visitors, and highlight the region’s natural beauty while promoting responsible cannabis culture.
Maluti Muti: Cannabis, Community & Accommodation
Located in Bethlehem, Free State, Maluti Muti is more than a dispensary — it’s a cultural and wellness hub.
Here’s what makes Maluti Muti unique:
Accommodation – Visitors can stay at Maluti Muti and experience cannabis-friendly living while surrounded by the scenic Free State landscape.
Events & Music – From live music sessions to Saturday socials and braais, Maluti Muti is a gathering place for good vibes and community connection.
Healing Products – Natural cannabis-infused oils, creams, and remedies designed to support conditions like eczema, psoriasis, shingles, and more.
Community Spirit – Regular market appearances and partnerships that promote wellness and sustainability.
By offering both accommodation and cannabis education, Maluti Muti is paving the way for cannabis tourism in South Africa.
Cannabis on Display
At the Expo, Maluti Muti shared a unique educational experience by displaying cannabis plants at different stages of growth — from seedlings to harvest-ready plants. Visitors could see the journey of the plant and learn about the patience, care, and natural cycles behind cultivation.
Alongside the plants, Maluti Muti introduced:
Healing products – creams, balms, and oils supporting skin conditions like eczema, psoriasis, and shingles.
Animal wellness stories – including Lolli the horse, who overcame chronic respiratory issues through a natural cannabis-based wellness plan.
Educational insights – guidance on responsible cannabis use and an introduction to Cannabis Social Clubs, a growing movement in South Africa that provides safe access to cannabis in community-based models.
👉 For advice on starting your own Cannabis Social Club, visit Harambe Solutions.
👉 To stay informed about cannabis legalization, check out Fields of Green for All.
Community & Connections
The highlight of the Expo wasn’t only about what Maluti Muti showcased, but also the people they met.
Visitors asked questions, shared personal experiences, and left with a greater understanding of cannabis as a tool for wellness and tourism. Maluti Muti’s team offered guidance, support, and encouragement, reinforcing their mission of promoting safe, responsible, and empowering cannabis use.
Looking Ahead: Cannabis Tourism in the Free State
Maluti Muti is committed to growing not just cannabis, but also opportunities for the Free State. With accommodation, live events, healing products, and education, Maluti Muti is shaping a future where cannabis tourism becomes a vital part of South Africa’s tourism landscape.
💚 Whether you’re curious about cannabis, passionate about wellness, or simply seeking a unique travel experience, Maluti Muti is ready to welcome you.
👉 Book your stay with us – Send us a message 064 709 2010
👉 Visit us at our next event – Sunday 5 October – Live Music with Josh Thatcher & Denzl – Bring n Braai
👉 Or reach out to learn more about cannabis tourism in the Free State.
Maluti Muti – Where cannabis, culture, and community meet. 🌿